Fwix sorts out $2.75M to aggregate local news
Fwix, a site that allows users to find news impacting their local areas, has brought in $2.75 million in a first round of funding from BlueRun Ventures, among others. At the same time, it announced the launch of its API platform, allowing online publishers to add feeds of local news to their sites and widgets, enriching their own content for their local viewers, and helping to monetize their offerings.
Based in San Francisco, Fwix doesn’t just sort news items based on location. It also analyzes viewing data to determine which stories will be most relevant and interesting to an audience in a particular region. It funnels in blogs as well as news sources of all sizes — all in real time — from 80 cities across the U.S. and Canada. The company has an estimated userbase of 9 million unique visitors a month.
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About the Author, Camille Ricketts
Camille is the lead writer for GreenBeat. She came to VentureBeat from Google where she worked on its traditional platforms team, particularly in TV. Before that, she was a reporter for the Wall Street Journal in New York and London. Follow her on Twitter at @camillericketts, and follow VentureBeat on Twitter at @venturebeat.