Jodange nabs $1.2M for product opinion analysis

Jodange, provider of applications that break down and analyze opinions on products and companies, has raised $1.2 million in early stage funding to expand its presence in the media, legal, energy and technology sectors.

With this technology, businesses can better understand who is saying what about their offerings and why — and whether their opinions are influential, or impact their success. Jodange’s flagship product, Top of Mind, digs into data to separate out the opinions and sorts them based on content. In the past, many businesses simply labeled critiques as either positive or negative — but Jodange says its software is able to distinguish shades of gray.

Big Red Ventures led the recent round of funding, joined by private investors Dennis Bennie (chief executive of XDL Capital), Nick Grewal (founder of Nashoba Networks, now at Ascent Venture Partners) and Eyal Shavit (president of AxcessNet). The company has also received a grant from the National Science Foundation.

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About the Author, Camille Ricketts

Camille is the lead writer for GreenBeat. She came to VentureBeat from Google where she worked on its traditional platforms team, particularly in TV. Before that, she was a reporter for the Wall Street Journal in New York and London. Follow her on Twitter at @camillericketts, and follow VentureBeat on Twitter at @venturebeat.

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