Online ad navigator Linkstorm pulls in $2.8M
Linkstorm, a New York-based company that provides linked cascading menus to online ads (think expanding banners), has raised $2.8 million in a fourth round of capital, adding to its more than 150 investors with names like Rick Braddock, former chief executive of Priceline.com and FreshDirect, and Donn Rappaport, chairman of the Direct Marketing Association for 2008.
Linkstorm will use the round to grow its sales operations and continue product development. It previously raised $9 million, according to VentureWire.
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About the Author, Camille Ricketts
Camille is the lead writer for GreenBeat. She came to VentureBeat from Google where she worked on its traditional platforms team, particularly in TV. Before that, she was a reporter for the Wall Street Journal in New York and London. Follow her on Twitter at @camillericketts, and follow VentureBeat on Twitter at @venturebeat.