M-Factor raises new funding for profit optimization
M-Factor, which sells web-based software to improve profit and revenue, has raised an undisclosed round of funding led by UV Partners. The San Mateo, Calif. company’s solution looks at marketing investments, trade spending, and portfolio pricing for consumer goods companies and fast-food restaurants.
US Venture Partners, Norwest Venture Partners, and Bay Partners also participated in the round.
Next Story: Software company Waterfall Mobile raises $3.7M
Previous Story: Sendio raises $3M for email security
About the Author, Anthony Ha
Anthony is VentureBeat's assistant editor, as well as its reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at anthony@venturebeat.com. You can also follow Anthony on Twitter.