Liftopia slaloms into funding for niche ski-ticket site

While large companies like Ticketmaster do a pretty good job of tying up the major event ticket sales market, there’s plenty of industry interest in smaller markets, most notably for secondary event ticket sites like Viagogo and Seatwave (coverage here and here). Another possibility is niche ticket sales, which is what Liftopia does with discounted lift tickets for ski resorts.

The site, which was founded in 2005, partners with resorts and allows them to make adaptive changes to ticket pricing according to weather conditions and other factors.

Liftopia didn’t disclose the size of the round, which was provided by a “multitude of individual investors”, according to the release, including members of the Sand Hill Angels and North Bay Angels. The funding was the San Francisco, Calif. company’s first.

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About the Author, Chris Morrison

Chris Morrison writes about cleantech and environmental issues for VentureBeat, with occasional forays into gaming and semantic technology. He got his start writing about tech for Business 2.0 magazine, but quickly realized new media was the ticket when that institution closed its doors in 2007. Chris has also covered public equities and regulatory issues. He originally hails from southern Virginia, graduated from Evergreen State College in Washington, and now lives in San Francisco.