The Jellyvision Lab draws $5M for interactive websites
The Jellyvision Lab helps its clients to create interactive, reactive websites that adapt themselves to the needs of their visitors in order to reach some desired goal — for example, buying a computer.
The company also offers pay-per-action tracking software for advertisers, which helps them pay for traffic driven to their sites depending on the action the user takes.
Sigma Partners led the $5 million funding, which was reported by peHUB. Jellyvision previously took an undisclosed round of venture funding.
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About the Author, Chris Morrison
Chris Morrison writes about cleantech and environmental issues for VentureBeat, with occasional forays into gaming and semantic technology. He got his start writing about tech for Business 2.0 magazine, but quickly realized new media was the ticket when that institution closed its doors in 2007. Chris has also covered public equities and regulatory issues. He originally hails from southern Virginia, graduated from Evergreen State College in Washington, and now lives in San Francisco.