Liberty Media buys Bodybuilding.com for $100M+
Online media conglomerate Liberty Media has picked up a controlling stake in fitness portal Bodybuilding.com for over $100 million, reports yesterday’s Wall Street Journal. The company is always interested in buying “high-growth Internet businesses targeted at narrow customer segments,” CEO Greg Maffei told the Journal. Past acquisitions include Backcountry.com and Provide Commerce, an online retailer that owns ProFlowers.com.
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About the Author, Chris Morrison
Chris Morrison writes about cleantech and environmental issues for VentureBeat, with occasional forays into gaming and semantic technology. He got his start writing about tech for Business 2.0 magazine, but quickly realized new media was the ticket when that institution closed its doors in 2007. Chris has also covered public equities and regulatory issues. He originally hails from southern Virginia, graduated from Evergreen State College in Washington, and now lives in San Francisco.
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