Consumer product manufacturing software co., DemandTec, buys deal management co., Tradepoint
DemandTec, a San Carlos maker of software for retailers and consumer products manufacturers, said it has acquired TradePoint Solutions, of Pleasanton, which makes deal management software linking manufacturers, sales agencies and retailers.
The TradePoint software application will now be marketed as DemandTec TradePoint.
DemandTec raised around $50 million in venture funding from firms like Altos Ventures, Athena Technology Ventures, Cargill Ventures and Crosspoint Venture Partners.
Next Story: Trialplay, an online platform for sales offers, raises $3M
Previous Story: Google’s reign of terror over Valley workforce coming to end?